Riley Martin is a New Jersey resident, a former sharecropper, and a true believer in the knowledge he accrued during an alien abduction several years ago.
He’s also a regular on The Howard Stern Show, and he’s amassed plenty of fans in recent years — some because they enjoy his stories of extraterrestrial jaunts, and others because they’ve heard the Riley Martin prank calls on Stern.
It’s not so much of a logic jump as it seems; Martin has, over the years and through various T.V. and radio appearances, parlayed his space-travel induced visions for the future into a marketing vehicle that is chugging nicely along. DVP signed on to produce his new Web site, and saw their own site’s hits skyrocket shortly after its launch, which also garnered some praise and valuable air time on Howard Stern News.
Martin visited DVP to record portions of the audio version of his book, The Coming of Tan, and to add a few new components to his merchandising repertoire. In addition to the book, t-shirts, and other items, DVP also produced some Riley Martin ringtones and outgoing answering machine messages. We shot Riley on green screen for videos that will be featured on http://www.rileymartin.com/