The Tribeca Film Festival brings Tribeca Interactive & Interlude: A Music Film Challenge in collaboration with The Lincoln Motor Company to Genero’s global creative community.
The challenge gave today’s storytellers an unprecedented opportunity: to re-imagine storytelling for the digital age by creating an interactive music video using Treehouse – Interlude’s self-service authoring suite for the Aloe Blacc song ‘Ticking Bomb’
The soulful singer-songwriter who co-wrote and provided vocals for Swedish DJ Avicii’s international hit single “Wake Me Up,” which hit No. 5 on the Billboard Hot 100 and No. 1 on Billboard’s Hot Dance Club Songs and Dance/Electronic Songs charts, as well as in over 100 countries around the world, including the U.K., where it became the fastest-selling single of 2013.
This year Blacc made his first major-label debut via XIX Recordings/Interscope Records in September with the release of his EP, entitled ‘Wake Me Up.’
Blacc has also been in the studio working on his upcoming album, ‘Lift Your Spirit’, with such songwriters and producers as Pharrell, DJ Khalil and Harold Lilly, among others. ‘Lift Your Spirit’ is now available
Interlude is a digital media company that designs, develops & markets interactive video technology, defining a new video standard for the digital age.
Genero.tv connects music artists with a global community of over 250,000 filmmakers, providing a platform for artists to find video directors or generate amazing videos, while giving filmmakers access to career-changing opportunities. The Genero community has created over 5,000 videos, including official videos for Moby, M83, James Brown, Muse, John Mayer, Duran Duran, David Bowie, The Flaming Lips, Tricky, Ringo Starr, David Guetta, Passion Pit, Linkin Park, Bingo Players, Steve Aoki, alt-J, Owl City and many more.